Google (trail) Maps

Now that Google’s done mapping and photographing all the important streets in the world, they’re turning their attention to the auto-free zones.

Now Google Maps is expanding to biking and hiking trails. A Google employee on a tricycle rides around to snap the same wide-area views.

“Much of the world is inaccessible to the car,” says Daniel Ratner, a Google senior engineer who designed the trike. “We want to get access to places people find important.” — USA Today


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Google Maps Bike Paths and Hiking Trails, coming soon to a place off the beaten path near you. How long before the Google Tricycle rides the ATT I wonder…

 

best ad ever?

My friend Eric reminded me of this commercial, which aired during the 2002 Winter Olympics.

A beautiful score (by Jonathan Elias) and talented editing seamlessly link the various activities together as sport. The overall effect of the piece is that it really captures the variety and accessibility of sports, and I think this is one of the most moving ads I’ve ever seen.